DIRT x MY WARDROBE HQ
Because fashion shouldn't cost the Earth. The fashion industry accounts for a staggering 2 to 8% of global carbon emissions. A transition to regenerative agriculture is fundamental for the fashion and textile industry. The long-term health of the sector will depend on how
For The Love Of Earth 🌍
OUR EARTH, OUR FUTURE 🌍 Here at MYWHQ sustainability is at the heart of everything we do and we are on a mission to protect our planet. This World Earth Day we are so pleased to have teamed up with Isabella Charlotta
Art and Fashion with Alex Meyers
From post-grad departmental photocopier-slash-tea maker at British Vogue to Head of PR & Marketing at Tiffany & Co. and UK, Communications Director at Birley - including Annabel’s and Harry’s Bar - to Creative Consultant/Cultural Connector - Alex Meyers has always
Want to change the world? Here’s how…
Sustainability is at the heart of everything we do, and today we’re proud to announce a new and exciting initiative with Earthly, leaders of the natural revolution. We’re pledging to support reforestation through planting a tree with every rental and
Introducing Maddison May 💖
We sat down with model, mental health and wellness advocate, not to mention supermum, Maddison May Modupe-Ojo (neé Brudenell) and asked her to tell us about her world
MWHQ shortlisted for the Drapers Sustainability Fashion Awards!
MY WARDROBE HQ was founded with sustainability at its heart. The driving force of all our decisions is our vision of a more mindful and sustainable way of consuming fashion. As the UK’s first fashion rental and resale marketplace, we
Wash And Go
Ever wondered how items available to rent and buy are cleaned at MWHQ? It’s a question we’re asked a lot - now more than ever - and it’s something we’re hugely passionate about as we understand how important our customers’ peace
A lesson in style with Dame Zandra Rhodes
This week we’re joined by iconic British designer Dame Zandra Rhodes. Renowned for her eclectic use of colour and bohemian silhouettes, Zandra’s career has spanned an incredible five decades and seen her dress the likes of Princess Diana and Jackie
Share your style and earn with MY WARDROBE HQ
Love the idea of monetising your wardrobe but don’t know where to start? Our growing community of sharers are choosing to rent and sell their items with us thanks to our stress-free set up. At MY WARDROBE HQ we want to
How to stay productive when working from home… with Mrs Rodial
If you’re having trouble staying productive whilst working from home - we hear you! When a person’s regular work/life structure is turned upside down, it can be challenging to achieve your to-do list both personally and professionally. With this in
5 minutes with….Cameron Saul from BOTTLETOP
Known as one of the most pioneering sustainable British fashion brands, BOTTLETOP's debut line featuring rescued bottle tops from Kenya and leather offcuts from Mulberry was an overnight international hit when it launched in 2002. As we celebrate Earth Day
5 minutes with Annie’s Ibiza
Adored by A-listers including Madonna, Maya Jama and Clara Padget, fashion boutique Annie's Ibiza is the number one destination to hit when you land on the White Isles. Established and run by the infinity cool Annie Doble, it combines Annie's
How to run a successful fashion boutique
From the South of France and Switzerland to Barbados and now Marlow in Berkshire, Isabelle Meniaud has founded a string of successful fashion boutiques. A fashion boutique seems like the dream lifestyle business, but how can you make sure that the
Intention setting with Poppy Delbridge from SLAY Retreats
Continuing our masterclass series, MY WARDROBE HQ has teamed up with SLAY Retreats to offer an introduction to SLAY's Intention Setting workshop via our IGTV channel. The word SLAY is powerful, not passive. To slay is to lead, overcome, challenge, stand
Health and nutrition – Dolce Vita style with Francesca The Method
Francesca, of Francesca The Method, is a fitness specialist, author of seven books and a nutritional advisor. But what is The Method? Francesca's Method is all about creating sculpted, long, and lean muscles achieved using resistance-based exercises; feedback from any of
How to write your first novel – top tips from author Josie Goodbody
Josie Goodbody is author of a series of three books chronicling the trials and tribulations of Jemima Fox; a jewellery PR turned jewellery detective. She is currently writing her fourth novel in the series – set in Paris. Josie has a vast
What to wear when you’re WFH plus the podcast we have on repeat
What To Wear To Work From Home Whether you’re hosting daily conference calls, home schooling or taking some time out, the right outfit can boost your mood, particularly at times like this. Get inspired with our edit of hard-working loungewear
Get more from your wardrobe with our new IGTV stylist series
https://www.instagram.com/p/B-Y917Dhu1f/ We've all heard about the elusive capsule wardrobe - but what exactly is it? MWHQ head stylist Alessia Farnesi discusses the durability of a slip dress and the versatility of a classic white shirt in our new debut stylist series
My Wardrobe HQ x London College of Contemporary Arts (LCCA)
Supporting young designers and the movement towards more sustainability in the fashion industry As sustainability is at the heart of our business model it felt fitting to support not only young designers but also designers who are working towards making the
MW meets Ecoski’s founder… Rachael Westbrook
Why do you think bringing skiwear to rental is revolutionary? For so many of us skiwear falls under the “occasional wear” bracket, with a lot of skiers only spending a matter of weeks in their kit each year. Buying high performance,
MW meets Hedoine….
Legwear, but better. Seamless, shaping & designed to stay in place, Hedoine's ladder resistant tights & statement leggings are made responsibly in Italy & The UK. What are the core values at Hedoine - what do you stand for? We stand for
MYWHQ meets FREED
MYWHQ welcomes FREED to the family. Buy and rent the luxury vegan outerwear and accessories brand that specialises in bright colours and bold design. Today marks their first launch in the UK all the way from Canada. How did FREED begin? Who
MW meets Narrations LDN
How did Narrations LDN begin? Who or what inspires your work? Narrations LDN started in 2019 as a small vintage shop on Etsy. Just before the pandemic I quit my corporate job and decided to pursue it full time. Narrations LDN
MW meets… Mary Fellowes
Tell us about your lifestyle, do you work? Stay at home mum? International travel etc. I work from home and also remotely - pandemic notwithstanding, I usually travel a lot to the USA. Where is your favourite holiday destination? Greece, India, Italy. Favourite fashion
MW meets Cathleen Nicol, founder of C.Nicol
We talk to the founder and designer of C.Nicol, Cathleen Nicol. Favourite piece from your first collection? My favourite bag from our first collection is the Fia bag in iridescent rose goatskin. It’s a softer shape than the bags we
Luxury Rental Fashion LOOKBOOK
Should you wish to make an appointment to try a dress on please call the MY WARDROBE HQ team on this number +44 (0)02 7341 9000 or email info@mywardrobehq.com and they can send you a lookbook to review.
5 Minutes with… Gabi Jennings, Founder of Love Ocean 🌊
When did you first have the idea for your business and how did this evolve to where you are today? Simple swaps in the kitchen and bathroom are the easiest way to live a more sustainable life, and I’ve always tried to